Jun 26, 2019
Our guest this week on The Secrets to Winning is former White House Director of Message Strategy and New York Times Best Selling Author Cliff Sims. I recently sat down with Cliff to get a first-hand account of what really happened during his 500 days in the Trump White House.
Soon after standing at Donald Trump’s side on Election Night, Sims soon joined him in the West Wing. He quickly found himself pulled into the President’s inner circle as a confidante, an errand boy, an advisor, a punching bag, and a friend. Sometimes all in the same conversation.
As a result, Sims gained unprecedented access to the President, sitting in on private meetings with key Congressional officials, world leaders, and top White House advisors. He saw how Trump handled the challenges of the office, and he learned how to view the world from the President's perspective which allowed him to better understand the methods behind such a polarizing figure.
Throughout this conversation, we peel back the curtain on what makes the most powerful man in the world successful and what are his secrets to winning!